
Peacocks to launch new website within weeks
By Leon Bailey-Green on Wednesday, February 17th 2010, 09:00
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The Online Fashion Agency believes value retailer Peacocks is gearing up to launch a new website by March 2010.
The new design will make it easier for users to find items they’re looking for quickly. An outfit configurator/personal wardrobe facility is expected to help users create looks, presumably leading to increased basket sizes.
Peacocks (www.peacocks.co.uk) has enlisted its current e-commerce provider GSI Commerce to develop the website.
Peacocks is part of Peacocks Group which also includes Bonmarche. This week’s issue of Drapers features Peacocks Group’s (trading figures).
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